Pet Meals Statistics 2024 By Market Dimension, Share and Developments


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Introduction

Pet Food Statistics: It’s no wonder that pets become part of our families. Whether a dog, cat, cow, lizard or any other animal, they love us unconditionally. Pet adoption has been on the rise for a decade, leading to a notable increase in the demand for pet food. Similar to the variations in human food, pets now have options too! The diversity in pet food and the demand for healthy options have been crucial factors driving the growth of the pet industry. Let’s delve into these recent Pet Food Statistics to gain a deeper understanding of the industry.

Editor’s Choice

  • The global pet food market was valued at USD 140.86 billion in 2023. It is projected to grow at a CAGR of 5.2%, reaching USD 200.86 billion by 2030.
  • The worldwide direct-to-customer pet food market is expected to be valued at USD 2.8 billion in 2024. It is estimated to grow at a CAGR of 20.6%, reaching USD 18.3 billion by 2034.
  • The pet food market in the United Kingdom is expected to reach 2.99 billion pounds by 2025.
  • In 2023, pet parents searched for vegan diets 45% more compared to 2022.
  • Millennials and Gen Z prefer to purchase pet food online, while Gen X and baby boomers equally prefer in-store purchases.
  • By 2025, the volume of pet food sold in China is expected to be 1,037.6 kilotons.
  • 61% of pet owners in the USA value their pets’ well-being and happiness more than their own.
  • Wet dog food is the most preferred category in Italy, holding 41% of the market share.
  • The American pet food market volume is expected to grow at an annual rate of 3.2% by 2025, amounting to 59.47 billion kg by 2028.
  • 20% of pet food brands report that their first three ingredients include a protein source for pets.
  • More than half of Chinese pet owners purchase pet food at least 3 to 4 times a month, while 42.6% do it 1 to 2 times, and 5.9% buy it more than 5 times.

General Pet Food Statistics

  • According to a Gitnux report, 26% of millennials said they have purchased dog food online.
  • The market value for the pet food segment in the United Kingdom is expected to reach 2.99 billion pounds by 2025.
  • As of today, wet dog food is the most preferred pet food category in Italy, with 41% of the market share.
  • According to Pet Food Statistics, 4% of pet owners said their pets have some sort of food allergies.
  • The estimate shows that, by 2025, the volume of pet food sold in China will amount to 1,037.6 kilotons.
  • 20% of the pet food brands report that their first three ingredients include a protein source for pets.
  • Around 33% of pet owners have attempted to prepare meals at home for their pets.
  • According to a report by Fact.mr, the worldwide direct-to-customer pet food market is projected to be valued at $2.8 billion in 2024. It is estimated to grow at a CAGR of 20.6%, reaching $18.3 billion by 2034.
  • 2034 forecast show that the worldwide dry pet food market will reach $12.7 billion.
  • Furthermore, by the similar forecast period, dog food sales are expected to reach $10.7 billion.
  • As of 2023, dog food and cat food sales reported increases of 52.7% and 42.8%, respectively.
  • 69% of the pet owners in the USA are interested in purchasing treats.
  • 37% of Thai pet owners prefer to give environment-friendly food to their pets.
  • Pet Food Statistics showed that 61% of pet owners in the USA said they value their pets’ well-being and happiness more than their own.
  • According to a report by NIQ, in 2023, pet parents searched for vegan diets 45% times more compared to 2022.
  • Cat food is considered to be the fastest-growing pet food category around the world.
  • Since 2023, the market for grain-free and natural pet food has been slowly growing, with sales growing 4.8%, which is compared to non-free foods with a rate of 18.7%.
  • As per a report by dogster.com, 58% of the produced pet food is dry.

US Total Cat and Dog Food Ingredient Quantities

According to the American Feed Industry Association, the following chart explains the ingredient quantities from farm to pet bowl, including dog treats, dog food moist, cat treats, cat food wet, cat food dry, dog food dry, and dog treats.

Food Type Value In million tons
Chicken 584,098
Meat and Bone meal 533,253
Corn gluten meal 476,649
Soybean meal 427,155
Water sufficient or processing 385,565
Chicken by-product meal 262,828
Water 203,114
Chicken meal 197,374
Poultry by-product meal 195,010
Wheat 186,105
Beef fat 147,456
Organ meat 146,686
Beef 146,662
Meat by-products 135,316
Animal Fat 104,509
Beef and Bone meal 104,111
Peas 101,273
Wheat Flour 100,538
Brewers Rice 98,678
Barley 89,058
Brown Rice 77,241
Chicken Broth 70,580
Rice 67,319
Soy Flour 63,440
Turkey 62,321
Lamb 59,002
Wheat Gluten 58,425
Salmon 52,704
Sorghum 51,605
Chicken fat 48,569
Corn Meal 44,100
Beet Pulp 41,655
Digest Flavor 41,561
Wheat Middlings 39,580
Poultry Broth 39,580
Fish 38,496
Fish meal 33,923
Lamb meal 33,893
Poultry 31,269
Beef by-products 29,072
Potatoes 28,646
Beef meal 27,693
Fish broth 27,046
Chicken by-products 26,882
Poultry by-products 25,622
Corn Germ Meal 24,811
Other animal by-products 24,318
Egg 23,077
Sweet potatoes 22,818
Corn syrup 22,089
Grains 21,057
Carrots 20,733
Whitefish 20,348
Cracked Pearled barley 19,948
Soybean hulls 18,812
Salmon Meal 18,430
Turkey Meal 18,045
Turkey by-product meal 15,766
Egg product 15,594
Beef broth 15,026
Poultry Fat 14,514
Pea Protein 13,624
Glycerin 13,467
Tuna 12,697
Pea Starch 12,272
Corn Grits 11,421
Flaxseed 11,380
Garbanzo beans 10,931
Cod 10,270
Corn starch 9,863
Pork 9,345
Meat meal 8,861
Soy grits 8,560
Rice Bran 8,554
Tapioca Starch 8,399
Cassava Root Flour 6,827
Split Peas 6,131
Lentils 6,021
Pork by-products 5,913
Milk 5,665
Chickpeas 5,452
Pea Fiber 4,550
Ocean Fish 5,295
Duck 5,175
Canola Oil 5,175
Tomato Pomace 5,025
Fish Oil 4,823
Cranberries 4,688
Oats 4,544
White rice 4,478
Sugar 4,471
Pork meal 4,031
Meat Broth 3,954
Turkey Broth 3,862
Canola Meal 3,584
Powdered Cellulose 3,463
Spinach 3,187
Corn Distillers Drief Grains 3,132
Pea Flou 3,109
Green Peas 3,085
High Fructose Corn Syrup 3,071
Oils 2,980
Vegetable Oil 2,927
Yams 2,893
Soybean Oul 2,892
Vegetable Glycerin 2,881
Cheese 2,799
Wheat Germ 2,774
Shrimp 2,710
Apples 2,677
Brewers Dried Yeast 2,557
Alfalfa Meal 2,503
Pearled Barley 2,416
Potato Starch 2,389
Soy Flakes 2,363
Venison 2,250
Oat Groats 2,177
Tuna Meal 2,065
Coconut 1,950
Tuna Broth 1,857
Tapioca 1,674
Tomato 1,641
Green Beans 1,562
Bacon 1,561
Malted Barley Flour 1,515
Whey 1,493
Chicken and Turkey Broth 1,407
Bison 1,369
Potato Protein 1,363
Soybean Germ Meal 1,318
Pumpkin 1,301
Corn Gluten Feed 1,241
Sunflower Oil 1,096
Liver flavor 1,096
Potato product 1,079
Lamb broth  1,053
Guar Gum 1,044
Parsley Flakes 1,007
Soy Protein Concentrate 974
Parsnip 953
Soy Protein Isolate 907
Lamb and Chicken broth 897
Crab Meal 855
Malted Barley Extract 853
Shrimp meal 847
Cheese Powder 834
Blueberries 826
Wheat Starch 808
Salmon Oil 793
Chicory Root 709
Animal Plasma 699
Egg whites 688
Cane Sugar 683
Gelatin 673
Oat fiber 660
Vegetable Broth 650
Kelp 626
Mackerel 599
Sole 596
Barley Flour 570
Pork Broth 569
Modified Food Starch 544
Caramel Color 542
Yellow Peas 513
Lentil Flour 506
Fructose 496
Rye Flour 490
Oat Flour 487
Natural Flavor 461
Bacon Fat 448
Seaweed Meal 445
Soybean Mill Run 422
Peanut Butter 417
Maltodextrin 391
Chard 381
Bakery Product 368
Beet Powder 365
Wild Rice 355
Pork Flavor 343
Modified Tapioca Starch 336
Faba Beans 327
Fava Beans 323
Hominy Feed 315
Hydrogenated Corn Syrup 307
Alfalfa 306
Rice Syrup 306
Corn Flour 300
Parsley 295
Malted Barley 269
Barley Malt Syrup 261
Skim Milk 261
Hydrolyzed Chicken Liver 246
Wild Boar 245
Cracked WHEAT 227
Bacon Broth 223
Avocado 222
Palm Oil 219
Chia Seed 216
Bone Meal 209
Lecithin 205
Tapioca Flour 202
Dried Brewers Yeast 199
Liver broth 188
Cheese product 184
Hydrolyzed Soy Protein 181
Xanthan Gum 178
Chickpea Flour 169
Quinoa Seed 165
Dried Yeast 162
Honey 162
Broccoli 158
Rye 158
Corn Oil 154
Long Grain Rice 153
Wheat Germ Meal 144
Molasses Beet Pulp 144
Salt 144
Millet 136
Dried Cane Molasses 134
Swede 131
Yeast Culture 131
Barley Grass 127
Apple Pomace 134
Crab 119
Animal Live Flavor 113
Dicalcium Phosphate 109
Rolled oats 107
Partially Hydrogenated Vegetable Oil 101
Rice Hulls 101
Pineapple 90
Sunflower Seed Meal 90
Blueberry Pomace 88
Dried Alfalfa Meal 83
Brewers Rice flour 83
Black Beans 82
Seabass 78
Whole Grain Corn 78
Raspberries 77
Organic Pea protein 76
Sweet Potato Flour 71
Psyllium Seed Husk 70
Nonfat Milk 66
Cheddar Cheese 65
Vegetables 59
Peanut Flour 59
Potato Flour 58
 Natural and Artificial Flavours 57
Oat Hulls 56
Egg Powder 54
Oil Of Rosemary 53
Fresh Barlett Pears 51
Textured Soy protein 51

(Source: afia.org)

Pet Food Statistics by Region

Worldwide

  • According to the Pet Food Statistics 2024, the worldwide market is valued at $149.90 billion.
  • It is estimated that it will grow at a CAGR of 5.56% between 2024 and 2028.
  • Compared to all countries, the United States of America is expected to generate most of the revenue by contributing $58,420 million.
  • The projected per-person revenue in 2024 is $19.34.
  • In addition, the average volume per person in the worldwide pet food market in 2024 is expected to be 6.8kg.
  • The global pet food market is expected to grow at a rate of 3.2% by 2025.
  • Pet Food Statistics estimate that the volume will amount to 59.47 billion by 2028.

Revenue Change Over the Years

Years Revenue change (in billion US$)
2018 88.91
2019 98.57
2020 111.90
2021 121.00
2022 133.70
2023 143.60
2024 149.90
2025 158.60
2026 167.70
2027 177.40
2028 186.10

Surprisingly, according to Pet Food Statistics, revenue worldwide has significantly changed since the lockdown. With constant upward rates, the revenue is expected to reach $186.10 billion by the forecast period.

In addition, the following chart explains the year-on-year average revenue per capita change. Revenue per capita will grow significantly in the global market, with a slight decrease in growth in 2024.

Years Average Revenue per capita (in billion US$) Average Revenue Per Capita
2018 12.08 12.08
2019 13.26 13.26
2020 14.91 14.91
2021 16.00 16.00
2022 17.53 17.53
2023 18.69 18.69
2024 19.34 19.34
2025 20.30 20.30
2026 21.30 21.30
2027 22.35 22.35
2028 23.27 23.27

(Source: statista.com)

America

  • According to Pet Food Statistics, the American market is projected to generate a revenue of $149.90 billion in the current year.
  • Between 2024 and 2028, it is estimated to grow at an annual rate of 5.56%.
  • The pet food market volume is expected to grow at an annual rate of 3.2% by 2025. Furthermore, amounting to 59.47 billion kg by 2028.
  • The per-person revenue is estimated at $19.34.
  • Moreover, the average volume per person in the American pet food market in 2024 is projected to amount to 6.8kg.

Asia

  • The revenue in the pet food market in Asia is expected to amount to $23.47 billion in 2024.
  • By 2028, the market is projected to grow at an annual rate of 7.11%.
  • Furthermore, the per-person revenue is projected to amount to $5.16 in the current year.
  • In addition, the average volume per person is anticipated to amount to 2.1kg in 2024.

Africa

  • As of today, the African pet food market is estimated to generate a revenue of $2.66 billion.
  • Between 2024 and 2028, the African market is expected to grow at an annual rate of 9.47%.
  • The per-person revenue compared to the entire African market is $2.05 in 2024.
  • By 2025, the volume of growth is projected to be 6.0%.

Europe

  • Currently, the European pet food market is valued at $42.82 billion, which is expected to grow at a CAGR of 4.25%.
  • The average volume per person is projected to amount to 17.2kg in 2024.
  • The volume is expected to amount to 15.23 billion kg by 2028, with projected volume growth of 1.3% in 2025.
  • Compared to the European population, per-person revenue is expected to be $50.74.

The Volume of Pet Food Produced by Region

volume-of-pet-food-produced-worldwide-in-2023-by-region

(Reference: statista.com)

About Pet Food Statistics 2023, comparatively, North America produced most of the pet food, contributing 11.34 million metric tons. With a minor difference, Europe reported 10.97 million metric tons of production. Furthermore, Latin America and Asia-Pacific ranked respectively with more than 10 million metric tons of production collectively.

Revenue of the Pet Food Market Worldwide in 2023

Country Revenue (in million U.S. dollars)
United States 57,384.64
China 7,419.96
United Kingdom 7,224.56
Brazil 6,287.95
Germany 5,724.11
France 4,998.58
Japan 4,619.43
Turkey 4,176.62
Italy 3,833.27
Canada 3,735.68
Australia 2,952.06
Mexico 2,506.59
Spain 2,022.42
Russia 1,940.34
Indonesia 1,847.64
Poland 1,634.53
Thailand 1,500.34
Netherlands 1,350.73
Argentina 1,178.59
Belgium 853.49
Iran 774.42
Switzerland 699.22
Saudi Arabia 234.77
Nigeria 200.26
Egypt 119.98

(Source: statista.com)

Pet Food Sales Worldwide

Year Sales in billion US. Dollars
2010 59.3
2011 62.4
2012 65.9
2013 69.6
2014 73.3
2015 77.7
2016 72.25
2017 75
2018 91.1
2019 93.9
2020 102.6
2021
2022 123.6
2023 133.9

(Source: statista.com)

Over the years, the sale of pet food worldwide has notably increased. During lockdown in 2020, compared to previous years, it performed very well, with $102.6 billion of sales worldwide.

The Average Price of Specialized Pet Food in the USA by Product Type

average-price-of-specialized-pet-food-in-the-united-states-in-2023-by-product-type.

(Reference: statista.com)

According to Pet Food Statistics 2023, in the USA, freeze-dried pet food is the most expensive food category for pets, with an average price of $18.76 per lb. On the other hand, dehydrated pet food has the opposite price

Pet Market Sales in the USA by Category

Year Food and Treats Vet Care and Product Sales Other Services Supplies, live animals & OTC medicine
2018 34.5 27.7 9.7 18.6
2019 36.9 29.3 10.3 19.2
2020 42 31.2 8.1 22.1
2021 50 34.3 9.5 29.8
2022 58.1 35.9 11.4 31.5
2023 64.4 38.3 12.3 32

(Source: statista.com)

In 2023, pet food was reported to be the highest-selling category in total pet market sales, which generated $64.4 billion of sales in food and treats. Compared to that, Vet care and products, supplies and medicine, and other services ranked respectively.

Preferred Sales Channel For Pet Food by US Consumers by Generation

distribution-channel-used-to-purchase-pet-products-in-the-u-s-as-of-march-2024-by-generation

(Reference: statista.com)

Compared to baby boomers, who prefer to shop for pet food in stores, millennials and Gen Z purchase it online. However, Gen X and baby boomers almost equally share the preference for in-store purchases.

Sales of Leading Vendors in the USA (Dog biscuits, beverages, treats)

In 2023, Big Heart Pet Brand generated a total sale of 1,056.92 million, including treats, dog biscuits, and beverages. Other leading brands include Private labels, Nestlé Purina Petcare, Mars Petcare, etc.

Brand Sales (in million U.S dollars)
Big Heart Pet Brands 1,056.92
Private Label 604.1
Nestlé Purina PetCare 514.79
Mars Petcare 390.48
Blue Buffalo 379.8
Petmatrix 208.11
Spectrum Brands 87.9
Arthur Pet Products 80.88
Post Consumer Brands 74.66
Waggin’ Train 48.01

(Source: statista.com)

Top North American Pet Specialty Chains by Store Count

In 2023, PetSmart became the largest pet specialty retail chain in North America, with more than 1,600 stores. The brand also has birds, reptiles, fish, and dogs for sale and adoption.

Brand Number of Stores
PetSmart 1,665
PETCO 1,500
Pet Supplies plus 667
Pet Valu 512
Pet Supermarket 220
Woof Gang Bakery 220
Global Pet foods 215
Petsense 188
Petland 138
Hollywood Feed 97
Bosley’s by Pet Valu 87
Mondou 83
Chico Pet Stores 82
Pet People 73
Earthwise Pet Supply 72
Unleashed by Petco 65
Pet Food Express 64
Mud Bay 64
Pet Planet 60
Chuck & Don’s Pet Food 49

Price Increase Per Unit of Dog and Cat Food by Category

increase-in-price-per-unit-of-cat-and-dog-food-in-the-united-states-in-2023-by-category.

(Reference: statista.com)

About cats and dogs, wet and dry food, semi-moist cat food, was reported to have the highest price increase in the USA, with 65.9%. However, other product categories had less than 50% increases each.

Pet Food Statistics by Country

China

annual-expenditure-on-pet-food-among-pet-owners-in-china-as-of-november-2023

(Reference: statista.com)

According to a Statista survey, most Chinese pet owners spent between 500 and 100 yuan on pet food in 2023. The least spent was more than 2000 yuan or 6.97%.

Monthly Frequency of Buying Pet Food in China

monthly-frequency-of-purchasing-pet-food-among-pet-owners-in-china-as-of-november-in-2023

(Reference: statista.com)

More than half of Chinese pet owners purchase pet food at least 3 to 4 times a month, while 42.6% said they do it for 1 to 2 times. Meanwhile, 5.9% of owners purchased food for their pets more than 5 times.

Main Drivers of Pet Food Purchase Decisions

consumers-main-drivers-of-pet-food-purchase-decisions-in-north-america-as-of-2023

(Reference: statista.com)

Pet parents in North America give primary importance to the quality of the food (81%), while clothes pay attention to prices (74%). Furthermore, other leading drivers of pet food purchase decisions include the composition of ingredients (52%), addressing specific needs/health concerns of pets (51%), commitment to sustainability (14%), and country of production (13%).

Pet Food Import Value in South Korea by Country

value-of-pet-food-imported-into-south-korea-in-2023-by-country-of-origin

(Reference: statista.com)

Most of the pet food was imported from China, worth $100.02 million. Compared to all the countries from which South Korea imported pet food, this amounts to around $307.5 million.

Share of Wet Dog Food Brand vs Wet Cat Food Brand in Poland

Wet Dog Food

share-of-wet-dog-food-brands-in-poland-in-september-2023.

(Reference: statista.com)

Pedigree has captured the majority of market share in Poland, with 40% in the wet dog food segment. Other brands, including ARO, Butcher’s, and Purina Friskies, share 20% each.

Wet Cat Food Brands

share-of-wet-cat-food-brands-in-poland-in-september-2023

(Reference: statista.com)

In addition to the best-wet dog food brands in Poland, Sheba represents the majority of the market for wet cat food, contributing 73.91%. Compared to the leading cat food brand, others have less than 10% of the share respectively.

United Kingdom

market-value-of-pet-food-in-the-united-kingdom-uk-in-2023-by-animal-type.

(Reference: statista.com)

As of 2023, dog food in the United Kingdom was reported to have the highest market value with 1,840 million GBP, with some differences, such as cat food ranking second. However, food for outdoor birds, fish, small mammals, and indoor birds had a significantly lower market share, accounting for less than 600 GBP collectively.

The Powerhouse Players: Leading Pet Food Manufacturers

The pet industry continues to boom, with pet food leading the charge. In 2024, pet owners are savvier than ever, prioritizing their furry companions’ health and well-being. This translates to a dynamic market where established giants and innovative newcomers compete for a slice of the ever-growing pie. Let’s delve into the world of leading pet food manufacturers in 2024, exploring their market positions, brand offerings, and the trends shaping the industry.

The Big Two: Mars Petcare and Nestlé Purina PetCare

These titans hold a dominant position in the global pet food landscape.

  • Mars Petcare Inc., a subsidiary of Mars, Incorporated, boasts a colossal brand portfolio. From the budget-friendly Pedigree (around $1 per can) to the premium Royal Canin (around $3 per can), Mars caters to a wide range of price points and pet needs. Whiskas, IAMS, Eukanuba, Greenies, and Banfield are just some of their household names. While exact market share figures are elusive due to industry consolidation, Mars undoubtedly holds a significant portion.
  • Nestlé Purina PetCare, their main competitor, offers a similarly diverse product range. Purina One, Friskies, Fancy Feast, and Tidy Cats are some of their most recognizable brands. They compete across various price segments, ensuring a strong presence in the market.

Science-Backed Options: Hill’s Pet Nutrition

Hill’s Pet Nutrition stands out for its science-driven approach. Their veterinarian-recommended formulas prioritize specific health needs and dietary restrictions. This focus on specialized nutrition often places Hill’s in the premium pet food category.

Mid-Range to Value-Conscious: J.M. Smucker Company

The J.M. Smucker Company caters to pet owners seeking value without compromising quality. Popular brands like Kibble ‘n Bits, Milk-Bone, and Meow Mix offer budget-friendly and mid-range options, making them a popular choice for many pet parents.

Beyond the Big Names: A Look at Other Notable Manufacturers

Several other manufacturers contribute significantly to the pet food landscape:

  • General Mills, through their Blue Buffalo brand, has established a strong position in the premium pet food segment, focusing on natural ingredients and holistic wellness.
  • Diamond Pet Foods is a leading manufacturer of private-label pet food, supplying grocery stores and pet retailers with high-quality, value-driven options.
  • Simmons Pet Food, established in 1962, offers a variety of wet and dry food options for dogs and cats across various price points.
  • Alphia and United Petfood are prominent European manufacturers catering to regional and international markets.
  • Spectrum Brands / United Pet Group is another major player, offering a diverse portfolio of brands across the pet food spectrum.

Market Trends Shaping the Future

The pet food industry is constantly evolving, driven by pet owner preferences and a focus on innovation. Here are some key trends shaping the landscape:

  • Wellness at the Forefront: Pet owners are increasingly prioritizing their pets’ health. This translates to a demand for pet food with natural ingredients. These functional benefits address specific health concerns (like joint health or weight management), and formulas tailored to life stages (puppy, adult, senior). Due to this trend, the market share for premium and super-premium pet food is expected to continue growing.
  • Sustainability Concerns: Environmental awareness is influencing pet food choices. Manufacturers are exploring sustainable sourcing practices, eco-friendly packaging solutions, and even utilizing insect-based proteins as a more sustainable alternative to traditional meat sources.
  • Rise of Direct-to-Consumer (D2C) Brands: Online pet food delivery services and subscription models are gaining traction, offering pet owners convenience and customization. These D2C brands often focus on fresh, human-grade ingredients and cater to specific dietary needs.

The Road Ahead: Innovation and Personalization

As the pet food industry continues to evolve, we can expect to see further innovation in areas like:

  • Personalized Nutrition: Advanced technology may lead to the development of customized pet food plans based on a pet’s individual needs and genetic makeup.
  • Functional Ingredients: The inclusion of ingredients that offer specific health benefits beyond basic nutrition, like prebiotics and probiotics for gut health, is likely to increase.
  • Focus on Transparency: Consumers will continue to demand transparency from manufacturers regarding sourcing, ingredients, and manufacturing processes.

Conclusion: A Spoiled Market with Endless Options

The pet food industry is dynamic and competitive, catering to the ever-growing needs of devoted pet owners. From established giants like Mars and Nestle to innovative newcomers in the D2C space, manufacturers are constantly innovating and adapting to meet the demands of a discerning market. As pet owners become more invested in their pets’ well-being, the focus on premium and personalized nutrition will likely continue to rise. Sustainability concerns and the desire for convenience are also shaping the industry, pushing manufacturers to explore alternative proteins and convenient delivery models.

A Look at the Numbers (Estimates):

While pinpointing exact market share percentages can be challenging due to factors mentioned earlier, here are some estimates to provide a broader picture:

  • Market Size: The global pet food market is estimated to reach a value of over USD 270 billion by 2025.
  • Market Share Leaders: Mars Petcare and Nestle Purina PetCare are estimated to hold a combined market share exceeding 30%.
  • Premiumization Trend: The premium pet food segment is projected to grow at a rate exceeding 5% annually, indicating a growing consumer preference for higher-quality ingredients and specialized formulas.

The Impact on Pet Parents

These trends hold both positive and negative implications for pet parents:

  • Pros: Pet owners now have a wider range of high-quality pet food options to choose from, catering to their pets’ specific needs and dietary preferences. Increased transparency allows them to make informed choices about the ingredients they feed their furry companions.
  • Cons: The growing focus on premium pet food can lead to sticker shock for some pet owners. Additionally, navigating the vast array of options and deciphering marketing claims can be overwhelming for some consumers.

The Role of Technology

Technology is playing an increasingly important role in the pet food industry:

  • E-commerce Platforms: Online marketplaces and subscription services provide convenient access to a wider range of pet food options.
  • Nutritional Apps: Mobile applications can help pet owners create personalized meal plans, track their pet’s weight and health, and receive recommendations based on their pet’s specific needs.
  • Smart Feeders: These connected devices allow for portion control, remote feeding, and monitoring of a pet’s food intake.

The Future of Pet Food: A Personalized and Sustainable Approach

Looking ahead, the pet food industry is likely to become even more personalized and sustainable. As technology evolves, we can expect to see further advancements in areas like:

  • DNA Testing: Genetic testing of pets may lead to the development of customized pet food formulas tailored to a pet’s specific genetic predispositions.
  • Precision Fermentation: This technology has the potential to create sustainable and scalable sources of protein for pet food, reducing reliance on traditional animal agriculture.
  • Advanced Packaging Solutions: Biodegradable and recyclable packaging solutions will become increasingly important as consumers seek environmentally friendly options.

The Dishing on Pet Food: Wet vs. Dry Trends

The pet food industry is a big bowl of business, and understanding the trends in wet and dry food can be eye-opening. Let’s break it down with some numbers:

Overall Market Growth:

  • The global pet food market is expected to reach a whopping $100 billion by 2025. That’s a lot of kibble and cans!
  • Wet pet food is projected to see a steady rise of 4.5% annually, reaching a value of $31.7 billion by 2028 [$25.5 billion in 2023]

Dry Food Dominates, But Wet Food Woos Back Fans:

Dry food remains the king of the castle, accounting for the majority of pet food sales globally.

  • In the US, for example, dry food makes up around 78% of the dog and cat food market share

Wet food, however, is experiencing a resurgence. After a period of stagnation, it’s clawing its way back, driven by:

Premiumization: Pet owners are increasingly opting for higher-quality wet food with features like:

  • More protein and fewer carbs align with the trend of natural diets.
  • Greater moisture content, appealing to hydration needs.
  • Fancy flavors and textures cater to a discerning pet palate.

Pet Parent Priorities:

  • The rise in pet ownership, particularly during the pandemic, is fueling the growth of both wet and dry food.

Pet parents treat their furry (or feathery) companions more like family and are willing to spend extra on their well-being. This translates to a focus on:

  • Healthier options: Just like humans, pets are getting healthier food choices. Think of ingredients like whole grains, probiotics, and even superfoods.
  • Convenience: Busy pet parents appreciate the ease of both dry and wet food. Dry food offers a long shelf life and easy portion control, while wet food provides mess-free feeding and hydration.

Wet Food’s Winning Niche:

Wet food is finding its sweet spot in specific areas:

  • Cat Food: Cats naturally have lower thirst drives, and wet food helps with hydration. This is why wet cat food makes up a larger portion of the wet pet food market compared to wet dog food
  • Special Needs: Wet food can be a lifesaver for pets with dental issues or those requiring a softer diet.
  • Treat Time: Fancy wet food with shredded meat or pate textures can be a delightful treat for pampered pets.

The Price Tag on Pet Pampering:

  • Premiumization comes at a price. Wet food generally has a higher price tag per serving than dry food.

However, some pet parents might find it a better value in the long run, especially if it leads to:

  • Improved pet health, potentially reducing vet visits.
  • Reduced food waste, as wet food often comes in portion-controlled containers.

The Future Feast:

The pet food industry is constantly evolving to meet pet parent demands. Here’s a glimpse into what’s on the menu:

  • Subscription services: Convenient delivery of personalized pet food plans.
  • Sustainability: Eco-friendly packaging and ethically sourced ingredients are gaining traction.
  • Human-grade ingredients: Blurring the lines between human food and pet food, with a focus on whole, fresh ingredients.

In conclusion, both dry and wet pet food have a secure place in the pet parent’s pantry. While dry food reigns supreme in terms of volume, wet food is making a comeback with its focus on premiumization, special needs, and convenience.

Conclusion

The pet food industry is a testament to the deep bond between humans and animals. As pet owners continue to view their pets as cherished members of the family, the demand for high-quality, personalized, and sustainable pet food is likely to continue its upward trajectory, as seen in these Pet Food Statistics. This translates to a future where our furry companions have access to a wider range of delicious, nutritious options that cater to their individual needs and well-being.



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