Prime Diet And Health Developments In 2024 – Forbes Well being

Plants

When it came to nutrition in 2023, plants were a priority. Data from the social media platform TikTok underscores just how popular plant-based diets are; #plantbased garnered 1 billion views in the U.S. over the last 12 months. Meanwhile, #plantbasedrecipes racked up 200 million views over the past year.

And experts expect plant-based foods will continue to be popular in 2024—but people may be getting pickier.

Jackie Newgent, a registered dietitian, chef and award-winning cookbook author, foresees we will, “see more ‘real’ plant-based items that feature wholesome vegetables, pulses, nuts, seeds and other plants.” “They’ll outperform ultra-processed plant-based items,” she adds.

Carolyn O’Neil, a registered dietitian nutritionist and nutrition consultant, echoes a similar sentiment. “‘Fake meats’, such as Beyond and Impossible, will lose their appeal as more people perceive them as ultra-processed,” she says.

Still, some experts note that the synthetic meat industry will continue to claim its stake in the plant-based trend.

“The food processing and synthetic biology industries continue to conjure ways to promote ‘sustainable’ plant-based meat-mimicking products, including fish-mimicking products,” notes Kara Collier, a registered dietitian nutritionist and co-founder of Nutrisense. “Where the nutrition science community remains skeptical and conflicted over some of these products, marketing efforts are seizing the moment to appeal to trends in plant-based approaches popularized by some in the media.”